Model agency

Model agency Gothenburg

ROW ONE books models for productions in Gothenburg: fashion, commercial, e-commerce, shows and showroom. Send your brief, date and looks and you receive a selection with measurements, polaroids and availability for your date. Support from Frankfurt and on set, day rates and usage rights agreed upfront, one booker from the first call to the invoice.

  • Frankfurt am Main
  • Frankfurt am Main
  • Frankfurt am Main
  • Frankfurt am Main

Why Gothenburg

ROW ONE is the model agency of THE GOOD STAFF. We book models for shoots, shows and fittings in Gothenburg the same way we do at home in Frankfurt: a brief, a shortlist with measurements and polaroids, a booker who stays with you until the job is done.

ROW ONE grew out of THE GOOD STAFF, which has staffed trade fairs and events for years. Models are a separate board with separate standards: the showcase shows real models who have consented to publication, and AI-visualised looks are flagged as such and never presented as bookable people. What you book in Gothenburg is a real model.

Population
610,000
Region
Västra Götaland
km from Frankfurt
871
Neighbouring cities
6

Services

What we book in Gothenburg: six categories, one board, one point of contact.

01Fashion & Editorial

Campaigns, lookbooks and magazine stories with models who carry a style without covering it up. Castings in Gothenburg are organised by video or in person.

02Commercial & Advertising

Faces that embody target groups credibly, for TV, print and online campaigns, with buyouts spelled out in advance. Usage rights for campaigns in Gothenburg are agreed before the shoot, not after.

03E-Commerce & Lookbook

Models with stable sizes and a reliable pace for studio days with 60 to 100 looks. Studio days in Gothenburg are booked with fixed day rates.

04Runway & Show

Line-ups for shows and presentations: walk, timing, fittings the day before. Fittings in Gothenburg are scheduled with your production team.

05Fitting & Showroom

Fit models with sample-size measurements and showroom models with poise and discretion. Fit models in Gothenburg are booked by the hour or by the day.

06Events & Trade fair

Models for stand presentations, product shows and content on site; hostesses come from THE GOOD STAFF. Events in Gothenburg are staffed with models who present and converse.

Gothenburg in numbers

Why Gothenburg

With around 610,000 inhabitants, Gothenburg has companies, agencies and studios that book models regularly, and productions in Jönköping, Helsingborg and Aalborg within easy reach.

The port in Gothenburg draws productions from all over the country. Our models from the region know the locations and the light.

For industrial brands in Gothenburg we book models in all age groups who look like skilled staff rather than catalogue faces.

Travel and support

Gothenburg is 871 kilometres from our Frankfurt office, reachable by plane or train. We book models from Sweden and from our German board; travel is planned per production.

Gothenburg in numbers

Gothenburg has around 610,000 inhabitants.

Gothenburg belongs to the region of Västra Götaland in Sweden.

From our Frankfurt office it is 871 kilometres.

The nearest cities where we also book: Jönköping, Helsingborg and Aalborg.

How we work

Cast in three steps.

  1. 01Brief

    You send us the project, dates, looks and budget range, ideally with a shortlist from the board.

    Model im smaragdgrünen Abendkleid auf der Marmortreppe eines Grandhotels
  2. 02Selection

    You receive proposals with measurements, polaroids and availability. Casting or option on request.

    Polaroids verschiedener Models auf einem Holztisch
  3. 03Booking

    A contract with every condition, travel and on-set care handled by us, one invoice after the production.

    Model im elfenbeinfarbenen Anzug vor einer Softbox am Set

Questions

Frequently asked

01How do I get proposals for Gothenburg?

After your request we go through the board and send a selection with measurements, polaroids and availability for your date in Gothenburg.

02What does a model cost in Gothenburg?

Rates are per day or half day plus usage rights, all stated in advance. Travel to Gothenburg is billed at cost.

03Do you have an office in Gothenburg?

We work from Frankfurt for all of Sweden. Castings and fittings in Gothenburg take place at your location or by video call.

04How does a booking work?

You send the brief, we propose, you choose. After confirmation we handle contracts, travel and the day on set in Gothenburg.

05Which languages do you work in?

We work in four languages; for productions in Gothenburg your booker speaks yours.

06Can you supply models in specific sizes for e-commerce?

Yes. We select by verified measurements and sample size, for women and men, including classic.

Neighbouring cities

Productions near Gothenburg? We cover these cities as well:

All cities Sweden

Want to become a model yourself? Here is the application page for Gothenburg.

Next step

Request models for Gothenburg

Send us the brief for your production in Gothenburg; the proposals come with measurements, polaroids and availability.

Message or call us