Model agency
Model agency Sollentuna
ROW ONE books models for productions in Sollentuna: fashion, commercial, e-commerce, shows and showroom. Send your brief, date and looks and you receive a selection with measurements, polaroids and availability for your date. Support from Frankfurt and on set, day rates and usage rights agreed upfront, one booker from the first call to the invoice.
Why Sollentuna
For productions in Sollentuna, ROW ONE puts together models from its own board: fashion, commercial, e-commerce and show. The agency works out of Frankfurt and looks after clients in Sweden personally, from the first shortlist to the final invoice. With around 140,000 inhabitants, Sollentuna is one of the cities where we cast and book regularly.
ROW ONE grew out of THE GOOD STAFF, which has staffed trade fairs and events for years. Models are a separate board with separate standards: the showcase shows real models who have consented to publication, and AI-visualised looks are flagged as such and never presented as bookable people. What you book in Sollentuna is a real model.
Sollentuna belongs to Greater Stockholm: models, rates and lead times are the same as for Stockholm.
- Population
- 140,000
- Region
- Stockholm
- km from Frankfurt
- 1,192
- Neighbouring cities
- 6
Services
What we book in Sollentuna: six categories, one board, one point of contact.
01Fashion & Editorial
Campaigns, lookbooks and magazine stories with models who carry a style without covering it up. Castings in Sollentuna are organised by video or in person.

02Commercial & Advertising
Faces that embody target groups credibly, for TV, print and online campaigns, with buyouts spelled out in advance. Usage rights for campaigns in Sollentuna are agreed before the shoot, not after.

03E-Commerce & Lookbook
Models with stable sizes and a reliable pace for studio days with 60 to 100 looks. Studio days in Sollentuna are booked with fixed day rates.

04Runway & Show
Line-ups for shows and presentations: walk, timing, fittings the day before. Fittings in Sollentuna are scheduled with your production team.

05Fitting & Showroom
Fit models with sample-size measurements and showroom models with poise and discretion. Fit models in Sollentuna are booked by the hour or by the day.

06Events & Trade fair
Models for stand presentations, product shows and content on site; hostesses come from THE GOOD STAFF. For trade fairs in Sollentuna we book models and hostesses from one source.


Sollentuna in numbers
Why Sollentuna
For jobs in Sollentuna we propose models from the region first and bring in faces from Stockholm when needed; travel costs are agreed in advance.
For Sollentuna what applies to Stockholm applies here: the same board, the same conditions, the same booker.
Travel and support
Sollentuna is 1,192 kilometres from our Frankfurt office, reachable by plane or train. We book models from Sweden and from our German board; travel is planned per production.
Sollentuna in numbers
Sollentuna has around 140,000 inhabitants.
The city lies in Stockholm, in Sweden.
From our Frankfurt office it is 1,192 kilometres.
Nearby are Stockholm, Uppsala and Västerås.
Sollentuna belongs to Greater Stockholm.
How we work
Cast in three steps.
- 01Brief
You send us the project, dates, looks and budget range, ideally with a shortlist from the board.

- 02Selection
You receive proposals with measurements, polaroids and availability. Casting or option on request.

- 03Booking
A contract with every condition, travel and on-set care handled by us, one invoice after the production.

Questions
Frequently asked
01How do I get proposals for Sollentuna?
After your brief, with measurements, polaroids and availability for your date. For short-notice productions in Sollentuna, call us in the morning.
02What does a model cost in Sollentuna?
Rates are per day or half day plus usage rights, all stated in advance. Travel to Sollentuna is billed at cost.
03Do you have an office in Sollentuna?
ROW ONE is based in Frankfurt; the nearest office of our group is Hamburg. We cast in Sollentuna by video or on location and are on set when it matters.
04How does a booking work?
You send the brief, we propose, you choose. After confirmation we handle contracts, travel and the day on set in Sollentuna.
05How much lead time do you need for a production in Sollentuna?
A week is comfortable; a day is possible for most briefs. For shows and larger line-ups we recommend three to four weeks.
06Do you also provide hostesses for trade fairs in Sollentuna?
Hostesses and event staff come from THE GOOD STAFF, our sister brand. Models for stand presentations and shows come from ROW ONE; both can be booked together.
Neighbouring cities
We also book models in the cities around Sollentuna:
Want to become a model yourself? Here is the application page for Sollentuna.
Next step
Request models for Sollentuna
Send us the brief for your production in Sollentuna; the proposals come with measurements, polaroids and availability.













